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marque.com.au
AUTOMOTIVE NEWS SERVICE

FOCUS RANGE EXPANDED

By EWAN KENNEDY
9 July 2007

Ford Australia is getting very serious with its mid-sized Focus model, not only adding extra models to the range, but also giving buyers the option of a turbo-diesel engine for the first time.

Best news of all is the trimming of the price of several models, and the offer of a 50 per cent cut in the price of safety packages for the next three months. These packages vary from model to model, depending on what is already included as standard. These add additional electronic traction control devices and bring the total of airbags up to six. The packages are normally priced between $400 and $1600. The half price offer expires at the end of September this year.

The lowest cost Focus is the CL manual hatchback. With a recommended retail of just $19,990 you get Euro style at an Asian price, and best of all, these European designed and built Fords are a delight to drive. So it’s no surprise they are often the vehicle of choice of the person who enjoys their cars, yet who demands practicality at the same time as a pleasant driving experience.

Styling changes are limited to a new front bumper, with a slightly sportier look, revised door mirrors that now house the side-indicators, and the deletion of the side rubbing strips to give a neater appearance (though at the expense of losing some protection from carpark dings).

Interestingly, the new bumper design is the same as that on the Focus coupe-cabriolet that was so well received when previewed at this year’s Melbourne Motor Show. That model is scheduled for release in Australia late in the year. Colour choices have been revised.

The Focus range has been expanded with the introduction of a sporting Zetec sedan to complement the existing hatchback. And the topline Ghia model is now offered in hatchback format in addition to the previous sedan body. Leather trim in ebony is now an option on the Zetec variants.

Focus' new turbo-diesel is a 2.0-litre unit used in a new model called the TDCi. It is typical of the new-generation diesels that are surging onto our market from Europe. With peak torque of 320 Nm it has plenty of grunt once the initial short period of turbo lag has passed. It’s noisier than the 2.0-litre petrol engine we also tested, but that’s much more obvious form outside the Focus than inside.

The turbo-diesel engine is only sold with a six-speed manual gearbox, something that may slow sales to buyers who do a lot of slow-speed commuting. Having said that, we found the gearbox a delightful unit during our 400+ kilometre initial test drive and predict that keen drivers will love to sit behind it.

Handling is also something they will love. Focus is near neutral in cornering, has a strong body that provides a good platform for the suspension to work on, and there’s excellent feedback by way of the steering wheel. It’s happy to change direction mid corner and hard cornering speeds are achieved easily and safely.

Coarse-chip road surfaces are often the nemesis of Euro cars, sadly the Focus is no exception, with quite a lot of the din created by contact between the tyres and the road being passed through to the interior. Which is a shame, because on good surfaces the Focus is even smoother and quieter than before due to additional sound-deadening measures being taken in its construction.

Ford Focus has under-performed on the Australian market to date. These latest changes, allied with price reductions and the choice of several important new models, should rapidly rectify that situation and put this Ford of Europe machine firmly in the sights of many more Australian buyers.

The complete 2007 Focus range with prices, excluding on-roads costs, is (previous model prices in brackets):
CL manual: $19,990 ($20,990)
CL automatic: $21,990 ($22,990)
LX manual: $23,990 ($24,990)
LX automatic: $25,990 ($26,990)
Zetec manual: $26,490 ($27,490)
Zetec automatic: $28,490 ($29,490)
TDCi manual: $27,990 (N/A)
Ghia automatic: $29,490 ($30,990)

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