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marque.com.au
AUTOMOTIVE NEWS SERVICE

BOOK REVIEW: 'SPECIAL - THE UNTOLD STORY OF AUSTRALIA'S HOLDEN'

By EWAN KENNEDY
25 August 2008


Just in time for Fathers’ Day comes the most comprehensive book on the history of Holden ever published. A big statement? Perhaps, but try reading ‘Special: The Untold Story Of Australia's Holden’ for yourself before then let me know if you disagree with my bold statement.

John M. Wright has been a motoring journalist and car historian for decades. He has also lectured in universities, worked in the tough world of automotive marketing, and runs triathlons in his spare time. And his ability to minimise the contents of a bottle of red wine are legendary wherever he goes. Best of all is his way with words, this man can take the driest of subjects and make it interesting and readable – and Holdens are hardly dry material.

Eccentric he may be, but Wright is a serious man when it comes to uncovering the facts. So much so that he is currently completing a PhD on the history of the Holden car. Research done for that important project adds greatly to the impressive depth of his book.

In ‘Special: The Untold Story Of Australia's Holden’ Wright writes about the rights and wrongs previously published, and too often accepted as gospel, on the history of Holden.

He comes up with the startling theory that but for Adolf Hitler ‘The Australian Car’ may never have eventuated. He argues that Opel, the German division of General Motors, designed an affordable car for the people of Germany. The Opel was eventually beaten by the car that became the Volkswagen, but quite a few aspects of the design remained and were later translated into the machine that eventually became the Holden 48-215.

This book is packed with technical information on Holdens, hardly a surprise, but there are also many interesting, well-developed insights into the men behind the project. Their personalities, strengths and frailties are made clear and add immensely to the appeal of the book.

Best of all, this is as much a social history of Australia as it is the story of the iconic car. Readers who grew up in the years preceding World War II will find plenty to nod and smile about. And those of us who came later will learn a lot about what made our country what it is today.

‘Special: The Untold Story Of Australia's Holden’ is available at specialist motoring bookshops and selected general book stores. Published by Allen and Unwin, it has a recommended retail price of $35.00.

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